Food Fight: the Vittles Blog

 

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Instant Grainification.

One of the reasons I love my job, is that I get to serve, taste, and use the products of our small but really nice client list. My recent favorite is the frozen, pourable, whole grains of Village Harvest Rice.

Until now, I was a rice cooker devotee. And I am not a gadget girl. But the rice cooker makes lovely grains and keeps them warm until dinner (or bedtime). I am now seriously looking at my rice cooker like it’s a Mac Classic from 1990. These rices pour like cereal, heat in seconds and taste like heaven. You can nuke ‘em for a couple of seconds or simply stick them in a pot and heat them with nothing added.

You could feasibly grab a rotisserie chicken from the store perimeter, a bag of salad and, say, a bag of frozen brown rice, and I’d call that dinner with no cooking. Here are the varieties:

Brown Rice,
Brown, Red and Wild Rice Medley
"Un" Fried Brown Rice
Spicy Thai Brown Rice
Quinoa

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Also, they rock as an ingredient. Add them to soups, salads, and entrees and cut your time in the kitchen in half. We at Vittles think it's a concept that's suPOUR marketable.

Instant Grainification. posted by Tammy on December 9, 2009 @ 8:24 PM
Filed under: Foodie

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